December 2009
16 posts
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Marketing With Facebook →
jerryposey:
Learn how to market yourself on facebook.
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Kinkos vs Fedex Office
Granted Kinko was not the best. Poor customer service, pricing issues, slow service- there is something about the brand I miss. Kinko’s inspired me. It was a hub for entreprenuerial types to connect and learn stuff. The brand was a mirror for how interesting being an entreprenuer can be.
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“The key ingredient to marketing is not the idea but the execution of the idea.”
– Michael Henry
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“People hire you because of what you can do for them, not what you do. […]...”
– http://www.bootstrappingblog.com/monday-marketing-tip-people-buy-benefits-not-features/ (via rweng)
Watchnetworkevangelist:
Social Media Marketing in 61 Words by @dmscott
You can buy attention (advertising)
You can beg for attention from the media (PR)
You can bug people one at a time to get attention (sales)
Or you can earn attention by creating something interesting and valuable and then publishing it online for free: a YouTube video, a blog, a research report, photos, a Twitter stream, an...
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Social Media vs. Trade Shows
Which marketing tool can generate better results? I have my opinion, but I would like to hear what you think.
Using marketing odds in your marketing mix.
An interesting new website that helps calculate the odds of all sorts of information. For example, since its almost Christmas did you know the odds an adult usually puts up a Christmas tree are 1 in 1.2 ? It may seem like worthless information, however, some people will find it very interesting. Check out the site: Book of Odds.
The logo is really cool also.
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The Britney Spears - Come Back Queen?
I decided to post this blog post because I truly think that her marketing plan worked. Although I am not a BS fan, congratulation to her new team for a successful brand turnaround. Its should be inspiring to anyone that’s going through something.
Well, we probably can’t give all the credit back to Miss Spears, but there are several lessons that small business owners can learn from...
Two decisions you must make in 2010!
Small businesses marketing has one major advantage over the larger companies. The speed of decision making. The speed of which the decisions can be made and the type of decisions can really make the difference in this economy. Here are 2 must have promotional products items your business must decide to buy in 2010:
- Mugs: These low cost items can really prove to be cost per impression...
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Printed Cards Rock!
Extending a marketing conversation outside of the social network is important. I really like the concept that Enthusem has innovated. Every small business needs to be online and part of a network, however, once everyone is online the noise is deafening. So if an e-mail, tweet, or Linkin Inmail stop producing results take the conversation offline. To me Enthusem (they need a better overall...
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WatchAll my advertising folks, do you identify with this video? If so, we have to talk. HA Ha
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“One never knows how loyality is born.”
– Mad Men
WatchIf only all complicated subjects can have a graphic mediator.
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99 Designs. Problem?
Lets get something straight, the idea that a talented and skilled person would design before being “actively” commissioned by the buyer is a personal problem. I would NEVER do it ( I have provided spec work in the past, its a loss-loss sum game). These speculative design mill sites like 99 Design and Crowdspring have their detractors and I am one of them. But not for the same...